Kolkata: has launched its nationwide ‘Energize India’ campaign, a major initiative aimed at promoting young sporting talent and raising awareness about the importance of energy, stamina, and nutrition among aspiring athletes across the country.
As part of the campaign, Dabur Glucose organized a special awareness and engagement session at Swami Vivekanand University in Barrackpore, Kolkata. The event featured expert guidance on energy and stamina management, helping young athletes understand the role of proper nutrition, hydration, and endurance-building practices in achieving peak performance. The company also felicitated outstanding athletes from the academy for their achievements.
Speaking on the occasion, Amit Garg, Marketing Head – Health Supplements, Dabur India Limited, said that the ‘Energize India’ campaign reflects the brand’s commitment to empowering young athletes by promoting awareness about energy and stamina. He noted that Dabur Glucose is designed to provide an instant energy boost, making it an ideal choice for athletes, sports enthusiasts, and individuals leading active lifestyles.
The educational sessions, conducted by Bijaya Banerjee, focused on the significance of balanced nutrition and hydration for sustained athletic performance. Participants were also introduced to practical strategies for improving stamina and endurance—two key elements for success in competitive sports.
Dabur Glucose said the initiative aligns with its long-standing vision of encouraging a healthier and more active lifestyle among India’s youth while supporting the next generation of sporting talent.
