Kolkata, October 13, 2026: This Durga Puja, Shyam Metalics brings the spirit of Shakti to life through its distinctive initiative, ‘Shakti Ek, Roop Anek’, celebrating the power of hope, the warmth of memories and the importance of care and compassion.
Rooted in the values of Shakti, Suraksha and Samvedana, the campaign goes beyond traditional festive celebrations to create meaningful experiences that connect people, culture and community. It reflects a powerful message: Shakti gives us strength, turns dreams into reality, inspires compassion and guides us forward.
At the heart of the initiative is the Wall of Shakti, an installation crafted using SEL Tiger TMT Bars and featuring a prominent structure of Maa Durga. Visitors can share their wishes, with Shyam Metalics committing to fulfil selected wishes under its promise, “Sapne Pure Honge.”
Adding to the festive spirit, the Shakti Tunnel will offer an immersive experience celebrating Bengal’s rich art, culture and traditions through striking visuals and interactive selfie experiences.
As a heartfelt tribute to Bengal Police, Shyam Metalics will also establish Shakti Booths across 30 Durga Puja pandals in Bengal. These resting kiosks will provide police personnel with moments of respite during their demanding festive duties. Visitors can also leave messages of appreciation for the personnel, which will be handed over to police officials after Durga Puja.
The three principal campaign experiences will be featured at Mudiali Club, New Town Sarbojanin Durgotsab Samiti and Tala Barowari Durgotsab Samiti in Kolkata.
Through ‘Shakti Ek, Roop Anek’, Shyam Metalics seeks to make Durga Puja more inclusive and meaningful by celebrating the many forms of strength that shape everyday life.
Shakti gives us strength. Shakti turns dreams into reality. Shakti embodies compassion. Shakti is our inspiration.
