Kolkata, September 28, 2026: As West Bengal gears up for the much-awaited Durga Puja celebrations, Raymond Lifestyle Limited has unveiled a special festive association bringing together two generations of Bengali cinema—Prosenjit Chatterjee and Abir Chatterjee.
The collaboration celebrates the spirit of Puja through the seamless blend of heritage, craftsmanship, contemporary fashion and personal style. Representing two distinctive generations of Bengali cinema, Prosenjit and Abir come together for Raymond’s festive campaign, reflecting the brand’s vision of timeless elegance and its “The Complete Man” philosophy, adapted to Bengal’s rich cultural traditions.
Speaking about the association, Satyaki Ghosh, Chief Executive Officer, Raymond Lifestyle Limited, said that West Bengal represents a unique combination of artistry, culture and refined personal style. He highlighted that Durga Puja is not only a festival but also an emotional celebration of togetherness, warmth and dressing up for special occasions from Sasthi to Dashami.
Raymond’s festive offering brings together Fine Fabrics, Ready-to-Wear collections and Custom Tailoring. Customers can choose from premium suiting, linens and fine-count cottons, while bespoke tailoring allows them to create personalised festive outfits. The collection includes bandhgalas, kurtas, bundis, suits, formal wear, casual styles and fusion ensembles.
The Raymond Shop serves as a one-stop festive wardrobe destination, featuring brands including Raymond Ready-to-Wear, Ethnix by Raymond, Park Avenue, ColorPlus and Parx. The festive range is designed to cater to different occasions and personal styles throughout the Puja season.
With gifting being an integral part of Durga Puja celebrations in Bengal, Raymond is also offering curated festive packaging and collections across multiple price points. The festive range is available through The Raymond Shop network across Kolkata and West Bengal, along with leading multi-brand outlets across Eastern India.
