Kolkata, May 21, 2026: Reinforcing its commitment to promoting the benefits of Ayurveda and natural wellness, Dabur India Ltd has launched a special awareness campaign spotlighting Pudina as a “Wonder Herb” known for its digestive and cooling properties during the harsh summer season.
Amid rising temperatures and frequent heatwaves across the country, the initiative aims to educate consumers about the role of Pudina in combating common summer-related stomach ailments such as acidity, indigestion, gas, and stomach discomfort. Rich in antioxidants and phytonutrients, Pudina has long been recognised in Ayurveda for its soothing and digestive benefits.
Speaking on the occasion, Prof. (Dr.) Danish Zafar highlighted the historical significance of Pudina in Ayurvedic medicine. He stated that the herb, known for over 3,000 years, contains menthol that stimulates digestive enzymes, relaxes stomach muscles, and helps reduce indigestion, acidity, cramps, and flatulence.
Addressing the growing concern over the excessive use of chemical-based antacids, the company emphasized the benefits of Pudin Hara — Dabur’s century-old Ayurvedic remedy formulated with Pudina Satva. The product is designed to provide quick and effective relief from gastric disorders and is available in multiple formats including tablets, liquid drops, and powder-based fizz variants.
Sharing the company’s vision behind the campaign, Sriram Padmanabhan, Director Marketing, Dabur India Ltd, said that changing lifestyles and hectic routines have increased the need for fast, natural, and trusted healthcare solutions. He noted that Pudin Hara continues to remain a dependable Ayurvedic remedy for common digestive issues, especially during the summer months.
With a legacy spanning over 100 years, Pudin Hara remains one of India’s most trusted Ayurvedic solutions for stomach ailments, combining the goodness of natural Pudina extracts with the principles of traditional wellness.
