Kolkata, Tuesday: In a move aimed at making healthcare services more modern, efficient, and digitally empowered, city-based technology firm SRM Ornic AI Tech Private Limited has introduced three distinct AI-driven applications and service platforms designed for clinics and medical practitioners.
The services were formally unveiled at a press conference held at the Kolkata Press Club on Tuesday. The launch was led by the company’s CEO Dr. Shatarupa Mondal and Co-Founder Gyan Srivastava, who outlined the initiative’s vision to simplify daily operations, patient engagement, and digital presence for both independent practitioners and multi-specialty clinics.
Comprehensive Practice Management
The first solution, Clinic Pro Plus, is an AI-powered clinic and practice management system. It features multi-clinic and multi-store inventory support, advanced inventory tracking, simplified billing, and revenue dashboards.
Key capabilities include:
- AI-based error detection
- Automated patient communication via WhatsApp, SMS, and email
- Data-driven analytics dashboards
- Integrated pharmacy management
- Automated purchase order updates using advanced OCR technology
- AI-assisted prescription writing based on medical guidelines
- Customizable digital prescription formats
According to the company, the platform is designed to reduce administrative workload while improving operational accuracy.
Digital Reputation & Presence Management
The second service, Ninety Nine AI Tech, focuses on online reputation and digital visibility management for doctors and clinics. The firm noted that many skilled practitioners lag in digital outreach due to time constraints and lack of structured systems.
This solution offers:
- AI-driven unified digital presence
- Google search optimization
- Professional mobile-responsive website (with hosting & SSL)
- Integrated appointment booking
- WhatsApp connectivity
- Year-round automated social media posting and optimization
The company claims this reduces dependence on costly traditional marketing and slow referral-based growth models.
On-Demand Doctor–Patient Aggregator
The third initiative, Ninety Nine Clinics Dot Online, is an AI-managed on-demand doctor–patient aggregator platform. It enables patients to connect with doctors seamlessly while providing practitioners with real-time AI assistance to enhance service speed and effectiveness.
Driving Digital Healthcare Transformation
Company representatives stated that the three solutions were developed to accelerate digital transformation in modern healthcare. By minimizing administrative pressure and streamlining digital workflows, the platforms aim to allow doctors to devote more time to patient care.
The initiative reflects a broader push toward AI-enabled healthcare ecosystems in urban medical infrastructure, positioning Kolkata as an emerging hub for health-technology innovation.
