Kolkata, August 21, 2025:
Oxylife Salon Professional has marked the successful culmination of its role as the Official Professional Beauty Partner for the recently concluded Miss Universe India 2025 pageant, celebrating a collaboration that highlighted beauty, confidence, and empowerment.
Throughout the competition, Oxylife Salon Professional’s advanced skincare and beauty solutions were used by expert beauticians to enhance the natural radiance of contestants across all stages—from grooming sessions and photoshoots to the grand finale. The association underscored a shared vision of excellence and authenticity, supporting participants as they showcased their grace on the national stage.
“We are honoured to have been a part of the Miss Universe India 2025 journey. Watching contestants exude confidence and elegance, knowing our products played a role in their radiant looks, was truly rewarding. This partnership is a testament to our philosophy of celebrating and empowering every individual,” said Mr. Virat Khanna, Marketing Head – Skin Care, Dabur India Ltd.
The collaboration extended beyond the finale, with Oxylife Salon Professional actively involved in grooming programs, experiential sessions, and digital outreach. The brand emphasized its commitment to professional innovation and its role in shaping modern beauty standards.
“Our association with Miss Universe India 2025 was a natural synergy of shared values—grace, confidence, and authenticity. The platform enabled us to connect with a new generation of beauty-conscious consumers, strengthen our presence in diverse markets, and showcase skincare as an integral part of self-care routines,” Mr. Khanna added.
Echoing the digital impact, Ms. Jasleen Kohli, Digital Lead – Home & Personal Care, Dabur India Ltd., noted: “In digital marketing, it’s all about building authentic connections. Through this partnership, Oxylife Salon Professional has not only showcased products but also created a relatable journey that inspires women to embrace their natural radiance and confidence.”
The collaboration with Miss Universe India 2025 stands as a milestone for Oxylife Salon Professional, spotlighting a powerful partnership that celebrates beauty, talent, and empowerment.
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