Kolkata, 8th July 2025:
A new chapter in Indian football history has begun with the spectacular launch of the Bengal Super League (BSL)a visionary league that promises to take professional football deep into the heartlands of rural West Bengal.
Held at The Lalit Great Eastern, Kolkata, the grand launch event was graced by top dignitaries from the Indian Football Association (IFA), along with stalwarts from Shrachi Sports and media powerhouse Zee Sports. From iconic sports administrators to celebrated veterans, the football fraternity came together to witness a bold dream take flight.
🌍 Football for Every Corner of Bengal
No longer confined to metro stadiums, the BSL is bringing the game to the grassroots with a mission to discover raw talent, fuel ambition, and transform young players’ lives across the state. Licensed by the IFA and powered by Shrachi Sports, BSL is set to be West Bengal’s first franchise-based football league.
Starting October 2025, the inaugural season will see:
- 8 dynamic teams representing Bengal’s district clusters
- 4 district venues igniting community passion
- A player draft system ensuring fairness, inclusion, and discovery of hidden gems
- 7-8 months of structured play, insurance, and career support just like ISL!
This is more than a tournament it’s a platform of hope, opportunity, and professional growth for untapped footballers who deserve their moment in the spotlight.
🎤 Voices of Vision: Leaders Speak
IFA Secretary Mr. Anirban Dutta shared,
“This league dives deep into rural Bengal to find uncut diamonds and bring them into the mainstream of Indian football. It’s not just about matches it’s about transformation.”
Rahul Todi, MD of Shrachi Group, called it a game-changer:
“BSL is Bengal’s football revolution. It brings professionalism, visibility, and pride to every corner of the state the true nursery of Indian football.”
Zee Sports National Head Mr. Bavesh Janavelkar said:
“BSL is the perfect fit for Zee Bangla Cinema we’re proud to showcase Bengal’s football talent to millions of homes.”
Tamal Ghosal, Chairperson of Shrachi Sports, added:
“It’s a thrilling blend of sport and entertainment. We’re building a movement that transforms rural Bengal’s football ecosystem.”
📺 Zee Sports & Shrachi Unite for Historic Broadcast
All BSL matches will be broadcast live on Zee Bangla Cinema, ensuring unmatched visibility and star-like exposure for local players. The collaboration brings glamour, emotion, and momentum to rural football like never before.
High-quality TV coverage will spotlight young athletes, helping them shine not just in Bengal but across India.
🔥 Game On: Bengal’s Time Has Come!
The Bengal Super League isn’t just about kicking a ball — it’s about kicking down barriers, lifting dreams, and writing a bold new future for Indian football.
From dusty village grounds to primetime television, BSL is where passion meets possibility. It’s not just Bengal’s league — it’s India’s next big football revolution.
