Kolkata, July 22, 2025:
In a powerful celebration that unites tradition with transformation, the Iswar Chandra Vidyasagar Rural Development Organization (ICVRDO) has announced its flagship event“Sharod Utsav 2025”, to be held at EZCC – Aikatan Ground, IA Block, Sector 3, Salt Lake, Kolkata – 700097.
This year’s Durga Puja celebration will be unlike any other. Themed around the national developmental vision of “Viksit Bharat – 2047”, the festival seeks to reflect India’s aspiration of becoming a fully developed nation by the time it completes 100 years of independence.
A Festival with a Vision
“Sharod Utsav 2025” promises to go beyond the conventional bounds of cultural festivity. Inspired by the “Viksit Bharat – 2047” framework, the event is designed to highlight key pillars of national development economic progress, social justice, environmental sustainability, and good governance. The initiative places a strong emphasis on empowering India’s youth, women, farmers, and marginalized communities.
Speaking on the occasion, the organizers emphasized that this year’s event would be a celebration of the people, rooted in inclusivity and shared progress. The aim is not only to entertain but to educate, uplift, and empower through collective cultural and social engagement.
Showcasing Rural and Urban Talent
Adding charm to the event, Sharod Utsav 2025 will feature a series of cultural evenings filled with captivating performances by local artists from both Kolkata and rural Bengal. Traditional dance forms, folk music, drama, and modern fusion acts will converge to create an electrifying stage for Bengal’s diverse artistic heritage.
This urban-rural artistic fusion is designed to bridge communities and inspire a renewed sense of unity and pride in regional talent.
Massive Philanthropic Initiative: Aid to 8,000+ People
A unique highlight of this year’s celebration is its strong humanitarian mission. Driven by the visionary leadership of Mr. Bachhu Das, Secretary of ICVRDO, the organization has announced a major four-day aid distribution campaign aimed at supporting the region’s underprivileged communities.
From October 8 to October 11, the following items will be distributed daily:
- 500 sarees
- 500 blankets
- 500 mosquito nets
- 500 umbrellas
This massive effort will provide practical support to over 8,000 people in need during the festive season ensuring warmth, protection, and dignity for those who often go unnoticed during grand celebrations.
“Sharod Utsav is not just a festival; for us, it’s a platform to foster community welfare and contribute to the ‘Viksit Bharat’ dream,” stated Mr. Bachhu Das, Secretary of ICVRDO.
“Through cultural celebration and direct aid, we aim to bring joy and practical support to those who need it most aligning with our broader mission of rural development and social inclusion.”
Bridging Tradition and Transformation
By embracing the ethos of “Viksit Bharat – 2047”, ICVRDO’s Sharod Utsav is setting a new benchmark in community-led festivals. It is a striking example of how cultural platforms can be used for national transformation, social welfare, and collective progress.
From dazzling performances to meaningful philanthropy, Sharod Utsav 2025 is poised to become a landmark event not just for Kolkata, but for the spirit of a developing India.
Mark your calendars and join the celebration of culture, compassion, and change at Sharod Utsav 2025!
